While telling the time is a practical function of a watch, many use luxury timepieces as status symbols, collectables, fashion accessories, investments, and as lasting family heirlooms. So, it's no wonder the rich and famous dote over these stunning items.
From musicians to athletes, celebrities have access to some of the world’s most exclusive and luxurious watches. Join us as we run through the best timepieces worn by the famous in the limelight as well as their personal lives.
Jay Z X Richard Mille
Luxury watches are a part of hip hop culture. Whether it be in lyrics, celebrity endorsements or watch designs inspired by rappers, the link between designer timepieces and the hip hop genre is strong. So, it comes as no surprise that one of the industry’s biggest artists, Jay Z, is well-versed when it comes to luxury watches.
Just this weekend, Jay Z celebrated the American independence day by strutting a R48 million watch. This Richard Mille RM 56-01 Tourbillon features a custom-made white dial ring, crown, rubber strap and sparkles with green sapphires. What’s more, the entire manual winding tourbillon movement glows thanks to the components in the sapphire crystal that allows as much light as possible to penetrate into the calibre.
Cassper Nyovest X Audemars Piguet
Just like the American hip hop scene, South African rappers have proven that they’ve got serious bling-bling.
Cassper Nyovest is known for his flashy luxury watch collection, but this piece is truly the icing on the cake (pun intended). His go-to chronograph is a stunning Audemars Piguet Royal Oak Selfwinding timepiece featuring over a thousand brilliant-cut diamonds set in the 18-carat white gold dial, case and bracelet, topped up with 25 baguette-cut diamonds. It’s no wonder this ice is worth over R2 million!
Hailey Bieber X Rolex
The luxury watch obsession is not just a boys club. In fact, Rolex has been producing women’s watches for decades now, such as the iconic Lady-Datejust and the Ladies Oyster Perpetual. However, Hailey Bieber’s ice of choice is an ultra-luxurious Rolex Lady-President. This 18k yellow gold and diamond Datejust 28 feature a diamond-set bezel on a President bracelet with semi-circular links. Moreover, the 28mm case is ideal for a larger yet feminine appearance on the wrist.
Cristiano Ronaldo X Rolex
CR7 has skills on the soccer field, but we think his 'wristgame' might be even better.
A few weeks back, Ronaldo entered the UEFA Euro 2020 game wearing a custom Rolex Cosmograph Daytona 116508 in brilliant 18k yellow gold with 36 rainbow baguette-cut sapphires on the bezel. The mother of pearl dial also features brilliant-cut white diamonds as hour markers and champagne chronograph sub-dials.
The Rainbow is one of the most coveted versions of the Rolex Daytona and is owned by many other celebrities, including Kevin Hart, Adam Levine, Miley Cyrus, John Mayer, Mark Wahlberg and more.
Lady Gaga started her career out as a popstar and recently made her mark in the acting world with A Star is Born and soon The House of Gucci film.
However, this star is now dazzling with luxury watches too. Lady Gaga was approached by Tudor to be their first-ever female brand ambassador. The brand states, she was “born to dare” - just like their famous slogan.
Gaga prefers a Tudor Black Bay 32 with a red bezel, 32mm case and circle and stick dial markers. The automatic timepiece also has a gorgeous steel and gold bracelet.
Drake X Rolex Datejust Pearlmaster
Drake is often photographed with some of the best luxury timepieces in the world, but out of his extensive collection, this particular chronograph is our favourite.
When he received the Artist of the Decade Award during the 2021 Billboard Music Awards, the rapper sported an exclusive Rolex Datejust Pearlmaster in 18k yellow gold set with diamonds and sapphires. This timepiece showcases a diamond-set dial with yellow gold Roman hour markers, a bezel set with 48 sapphires, varying from blue to green. Additionally, the Pearlmaster bracelet sparkles with even more brilliant-cut diamonds. It’s no wonder this Drizzy drip is worth almost R2 million.
Daniel Craig X Omega
True to his James Bond character, Daniel Craig enjoys wearing Omega watches in his personal life as well. The British actor has been known to sport Omega models, such as the iconic Seamaster 300 and the Planet Ocean - both on and off-screen. However, our favourite has got to be the Omega Speedmaster Professional Moonwatch Apollo 11.
This limited edition item has the words ‘02:56 GMT’ engraved onto it - in reference to the exact time of the first Moon landing, done by Neil Armstrong. Apollo 11 also has the Mission emblem on the totalizer at 9 AM. What’s more, the stainless steel model came into the market and was limited to 7,969 pieces while the brand only released 69 platinum pieces.
Where To Buy Luxury Watches
Whether you’re a star or not, you deserve your own celebrity-worthy watch. Luxity is one of Africa’s largest and most trusted resellers of designer accessories and top-tier watches alike. Shop our extensive list of luxury watches and rest assured that every item is accompanied by Luxity’s authentication promise - so there’s no need to worry about your investment piece.