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7 Interesting Facts About Chloé

You love Chloé accessories, but how much do you really know about the French luxury brand? Keep reading to learn some fun facts about Chloé!

1. Chloé Was Founded by Gaby Aghion in 1952

Yes, you read right! Chloé is not the inventor's moniker, but the name of her close friend whom she dressed and designed for. The brand was actually found by Gaby Aghion a world-renowned Egyptian/French fashion designer.

2. Gaby Invented The Term ‘Prêt-à-Porter’

She coined the name ‘Prêt-à-Porter’ which refers to ‘ready to wear’ luxury fashion as opposed to the traditional bespoke tailoring of Haute Couture. From then on, luxury clothes could also be purchased off the rail as ready-made pieces.

3. Chloé Supports Sustainability

Since Gabriela Hearst took over Chloé as creative director, the brand has changed its business model to focus on social and environmental sustainability. This includes the advancement and empowerment of women along with eco-responsibility. Hence, bringing a positive impact on people and the planet we live on.

Yes, it is possible to look fabulous and source your luxury items sustainably!

4. Chloé Had The World’s Best Designers

Over the years, Chloé had some of the world’s best designers in their arsenal including Karl Lagerfeld in 1964 and Stella McCartney in 1997. Although the designers were not as famous as they are now, Chloe undoubtedly turned them into superstars.

5. Chloé Invented the World’s First It bag

In 2005, Chloé debuted the precious padlocked Paddington bag that shook the world forever. The brand sold over 8000 Paddington bags even before they arrived in stores!

Today, you can only get this handbag through trusted luxury bag resellers like Luxity.

6. More Trends

Chloé has given the fashion world some very iconic, cult pieces. For instance, the banana top designed by Philo to the padlock-adorned, waitlist–generating Paddington bag, the Suzannah boots, pixie-style flat shoes and many more.

7. Designed by Women for Women

Chloé is a female-empowering brand that embodies the essence of effortless-chic. Chloé is always feminine, casual, and avant-garde. Moreover, it is a true Parisian brand that will never go out of style, Chloé is an essential brand to have for any woman with a love for luxury wardrobe.

Where to Buy Chloé Handbags in South Africa

Whether you’re a diehard Chloé girl or looking to purchase your first luxury item, Luxity has a large selection of pre-owned and authentic Chloé bags available at your fingertips. Visit our online selection.